The rules and restrictions for running crypto ads on Facebook have been amended by Meta, previously Facebook, giving businesses and financial institutions greater leeway in marketing their digital asset goods. Because the "cryptocurrency market has continued to mature and stabilise in recent years, and has seen more government legislation that are defining clearer norms for their business," the social media behemoth said it was expanding. The number of regulatory licenses accepted by Meta has increased from three to twenty-seven, which is good news for the cryptocurrency business.
Previously, marketers could apply to run advertising and add details such as any licenses they had, if they were traded on a public stock exchange, and other relevant public information about their company. "In the future, we'll stop utilizing a variety of signals to validate eligibility and instead require one of these 27 licenses," Facebook writes in a blog post announcing the...